Monday 6 December 2010

Jonas Brothers - TOTP

Top of the Pops is a BBC show where top music acts perform their music weekly. A few years back, everyone would gather around their television sets on a Friday night to watch the show; it was very popular. In 1995, BBC decided to product a print magazine of the TOTP show, with interviews from the biggest stars and real life stories. It began much in the mould of Q magazine, and then changed its editorial policy to directly compete with popular teen celebrity magazines such as Smash Hits and Big, with free sticker giveaways. It is now a monthly magazine which features chart information, star gossip and fashion.

To the left is an edition from 2009 and stars on the front “teenage heart-throbs” the Jonas Brothers. The three brothers make up a Disney owned band which produces music that the young girls love. This magazine is aimed at young girls aged between 8 and 14 and with the band starring on the front of the magazine; it will encourage this generation to buy it. The titles “No more secrets! – Jonas Brothers come clean about everything” makes the reader think that there is things that the audience doesn’t know, making them feel inclined to buy the magazine.

This front cover is crammed with gossip and “top stories” that will interest the target audience. The language used is simple – such as “OMG!” and “Exposed”. It is also written in capital letters to stand out more. With words like these, they interest the reader.

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